Looking for proven ways to jump-start your marketing communications? Or do you just want to confirm that you’re on the right track? Stop by our Resources page, and check out a wealth of information that are simple downloads. And free!
Here are a couple of our most-requested marketing guides:
The Ultimate Direct Mail Marketing Guide
In such an information-saturated world, it can be hard to break through the clutter and get potential customers to respond to your call-to-action. One of the most consistently effective ways to reach consumers continues to be direct mail.
Even in today’s digital world, people like getting mail. In fact, according to an Epsilon study, 73 percent of customers prefer postal mail to digital because they can read information at a time convenient for them. In this guide, learn how to avoid possible pitfalls on the way to direct mail marketing success.
86 Ways to Drive More Traffic to Your Event and Increase ROI
Here’s a thorough guide to promotions before, during and after any event. This guide helps small to mid-sized businesses, nonprofits and other organizations with aggressive goals but limited resources find the right ways to market events.
Hosting events can have long-lasting positive effects on your organization, too. Events boost brand recognition and generate word-of-mouth referrals.
Check out more guides and helpful resources.